At CX Labs, your privacy matters. This Privacy Policy explains how CX Labs LLC (USA) and CX Labs B.V. (Netherlands) collect, use, and protect your personal data across our services.

1. Who We Are

CX Labs LLC — a limited liability company registered in Oregon, USA. Serves clients in North America.

CX Labs B.V. — a besloten vennootschap (private limited company) registered in the Netherlands, Chamber of Commerce (KVK) number 96804262. Office: John M. Keynesplein 4, 1066EP Amsterdam, Netherlands. Serves clients in the EU and UK.

These two legal entities operate under the shared brand CX Labs but are responsible for data processing based on the region you interact with us from.

2. What Data We Collect

We may collect and process the following types of data:

  • Name, email address, company, phone number
  • Technical data (IP address, browser type, operating system)
  • Usage data (pages visited, time on site)
  • Communication records (emails, support messages)
  • Any data you submit via forms or file uploads

3. How We Use Your Data

We use your data to:

  • Provide services or support
  • Respond to inquiries or requests
  • Improve our website and services
  • Meet legal and regulatory obligations
  • Send marketing communications (only with your consent)

If you’re located in the EU/UK, our legal bases for processing your personal data include:

  • Consent (e.g., newsletter sign-up)
  • Contractual necessity (e.g., delivering a service)
  • Legal obligations
  • Legitimate interests (e.g., improving services)

5. Your Rights (GDPR & CCPA/CPRA)

You have the right to:

  • Access and request a copy of your data
  • Correct inaccurate information
  • Request deletion (the “right to be forgotten”)
  • Object to or restrict certain processing
  • Withdraw consent at any time
  • Opt out of sale or sharing of personal data (California residents)

To exercise your rights, email us at privacy@cxlabs.co.

6. Data Protection Officers (DPO)

We have designated points of contact for data protection inquiries:

EU/UK Residents (GDPR) Stephen Wright — Data Protection Officer, CX Labs B.V. Email: privacy@cxlabs.co Address: John M. Keynesplein 4, 1066EP Amsterdam, Netherlands

US Residents (CCPA/CPRA) Stephen Wright — Privacy Officer, CX Labs LLC Email: privacy@cxlabs.co

7. Data Transfers

Personal data collected in the EU/UK may be transferred to the United States and processed by CX Labs LLC. We implement standard contractual clauses (SCCs) or rely on other lawful mechanisms to ensure your data remains protected.

8. Cookies & Tracking

Our site uses cookies and other tracking technologies to enhance your browsing experience. You can manage or disable cookies in your browser settings.

9. Retention

We retain your data only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

10. Changes to This Policy

We may update this policy from time to time. When we do, we’ll revise the effective date above and post the changes here.

11. Contact Us

For any questions, concerns, or to exercise your rights: